How it works

How our affordable virtual receptionist works

See how easy it is to use Upfirst for your business.

An example of providing your business info to Upfirst, the virtual receptionist service for small businesses.

Tell Upfirst about your business

Give us the important details about your business and tell us how we should be handling each call. We follow them every time.

An example of a call log with recordings, transcripts, and more for an affordable virtual receptionist service.

We answer every call or just missed ones

We pick up every single call or just the ones you can't pick up yourself, even if it's after-hours, weekends, or holidays. Your callers will always reach a helpful voice, not a voicemail.

An example of a complete call transcript, including recording, summary, and transcript for a virtual reception of service.

You get the updates via SMS and email

At the end of each call, we'll send you a summary directly to you and your team via SMS, email, or both. Get peace of mind as we answer your calls, collect info, set appointments, and more.

The affordable virtual receptionist for small business

What is a virtual receptionist?

A virtual receptionist answers your business calls so you don't have to or when you can't. Upfirst's virtual receptionist service naturally handles calls around the clock.

It greets callers, answers their questions, books appointments to your calendar, captures lead information, and sends you a summary after every call. You customize the greetings, call handling rules, and responses to match how your business works.

Whether you're a small cake shop or a busy law firm, Upfirst provides a professional, affordable way to make sure no important call is ever missed.

Benefits

Why choose Upfirst's virtual receptionist service?

Discover how our virtual reception service makes it easier to answer every call.

Make a strong first impression

Voicemail costs you customers. Half of callers won't leave a message, and most will try the next business on the list. With Upfirst, every caller gets a warm, professional greeting tailored to your brand. They get help right away, and you capture the opportunity.

    Caller requesting a demo of project management software with a virtual receptionist service scheduling a convenient time for the demo.

    Answer calls after hours, weekends, and holidays

    Your virtual receptionist never clocks out. Callers reach a real conversation at 2 AM or on a Sunday, not a phone tree or voicemail box. Upfirst handles scheduling, FAQs, lead capture, and urgent requests. You get a summary and follow up on your terms.

      mergency plumber responding to a pipe burst and flooding, showcasing the quick response of a virtual receptionist service.

      More coverage for less money

      Hiring an in-house receptionist costs thousands per month for 9-to-5 coverage. Upfirst gives you 24/7 call answering, appointment scheduling, and lead qualification at a fraction of the cost. See our pricing to compare.

        Client seeking assistance with preparing a will and estate documents, arranged by a virtual answering service.

        Fully customizable to your business needs

        You control the greeting, the questions your receptionist asks, and how calls get handled. Need it to take messages? Transfer calls to the right person? Book appointments? Set it up the way you want and change it anytime.

          Homeowner booking an appointment for faulty wiring repair with a virtual answering service handling the request seamlessly.

          Get your time back

          One customer said Upfirst took 50% of the phone calls off their plate. When your receptionist handles the routine calls, answering FAQs and booking appointments, you stay focused on the work in front of you.

            Customer reserving a table for four at a restaurant, efficiently managed by a virtual receptionist service.

            Scales with your business

            Start with 30 calls a month. Scale to 600 or more when business picks up. Upfirst handles high call volume and grows with you without changing your workflows.

              Property owner inquiring about commission rates to list their property, assisted by a virtual receptionist for real estate services.
              key features

              Top features of our 24/7 virtual receptionist for small business

              Our virtual assistant isn’t just a friendly voice; it seamlessly connects the dots for your callers, no matter the call volume or urgency of their request. Upfirst handles it all.

              Set up in under 30 minutes

              How to set up our virtual receptionist service in four steps

              Most customers are up and running in under 30 minutes.

              1. Sign up

              Create your account in minutes. The 14-day free trial requires no credit card, so you can test everything risk-free. Choose your AI's voice, set your greeting, and pick a phone number.

              Upfirst AI receptionist setup screen showing how a real estate agent can add info about showing availability and buyer/seller services.
              2. Set the rules

              Tell your receptionist about your services, hours, and common questions callers ask. Add it to the Knowledge Base and give instructions for how to handle different types of calls.

              Call transfer rule setup for a real estate agent, showing how to forward tour requests or property inquiries to a mobile number.
              3. Test it

              Make a few test calls to hear how your receptionist handles real conversations. Adjust the greeting, questions, or routing until it sounds right.

              AI receptionist greeting an incoming call for Lemon Tree Real Estate, demonstrating 24/7 answering service for realtors.
              4. Never miss a call again

              Forward calls from your existing business line or use your new number directly. You choose: forward all calls, just the ones you miss, or only after-hours calls. Your virtual receptionist answers around the clock.

              Call summary and transcript of a real estate lead asking about a 3-bedroom home, showing how Upfirst captures buyer inquiries for real estate agents.

              Integrations

              Connect to the apps your business already uses

              Connect your AI receptionist to the tools your company already uses.

              Who we serve

              What industries use a virtual receptionist service?

              Our virtual receptionists have the power to make an impact for a full spectrum of industries. From legal teams to plumbing experts, Upfirst can be the answer for all types of businesses.

              FAQs about our virtual answering service

              Have a question about our virtual receptionist service that isn't answered here? Get in touch with our team.

              How will I be notified about incoming calls?

              Open FAQ

              You receive a call summary by email or SMS after each call. Summaries include caller details, conversation notes, and any actions your receptionist completed.

              Can Upfirst help with scheduling appointments?

              Open FAQ

              Yes. Your virtual receptionist connects to Google Calendar, Outlook, Acuity Scheduling, Clio, and more to check availability and book appointments directly. You can also have it text callers a link to your booking page.

              How much does a virtual receptionist service cost?

              Open FAQ

              Our virtual receptionist pricing is simple and flexible, with no setup fees and no long term contracts. You can start with a 14 day free trial to test the service. Plans begin at $24.95 per month for 30 calls, $59.95 per month for 90 calls, $159.95 per month for 300 calls, and $299 per month for 600 calls. This gives small businesses and growing teams an affordable way to manage customer calls without hiring in-house support.

              Can the virtual receptionist transfer calls to me or someone on my team?

              Open FAQ

              Yes. Upfirst performs live call transfers to your preferred number or team members. You set the transfer rules. If the first number doesn't answer, Upfirst tries the next one on your list. If no one picks up, the call returns to the receptionist to take a message, or it goes to your voicemail. You set the rules.

              Is the virtual receptionist customizable to my business needs?

              Open FAQ

              You customize call flows, scripts, questions, routing rules, availability windows, and CRM connections. Your receptionist adapts to how your business works.

              Is it possible to scale the service as my business grows?

              Open FAQ

              Yes. Move to a larger call plan at any time. Upfirst handles high call volume and grows with your business.

              Does Upfirst support English, Spanish, and other languages?

              Open FAQ

              Upfirst speaks 30+ languages and switches automatically based on the caller's language. Transcripts can be translated into your preferred language.

              Is Upfirst able to follow specific instructions?

              Open FAQ

              Yes. You set the greeting, required questions, caller routing, and business-specific processes. The receptionist follows your instructions on every call.

              Do you charge for spam calls or robocalls?

              Open FAQ

              No. Spam calls, robocalls, quick hangups, and calls under 15 seconds are never billed. Your virtual receptionist filters them out automatically.

              Can I use your virtual receptionist only during certain hours?

              Open FAQ

              Yes. Set it to handle calls after hours, during lunch, or whenever your team is unavailable. Many businesses use Upfirst as an after hours answering service to catch calls when staff is busy or during peak times. You control when the receptionist answers.

              Is it possible to change the voice of my AI receptionist?

              Open FAQ

              Yes. Choose from multiple natural-sounding voices to match your brand. Preview each option and pick the one that fits.

              What's the difference between a virtual receptionist and an IVR?

              Open FAQ

              An IVR is a phone tree: "Press 1 for sales, press 2 for support." A virtual receptionist holds a natural conversation. Callers speak normally, ask questions, and get real answers without navigating menus.

              Try our virtual receptionist answering service for free

              Stop letting opportunities go to voicemail — get a virtual answering service that 
picks up the phone for you and answers every call. Get started for free today!

              Try for free