Call our AI receptionist (833) 564-4778

AI that answers the phone while you run your small business

Upfirst is the AI answering service that handles your calls 
exactly how you'd want a human to, at a fraction of the cost.

Everything you need to catch every call

Take messages

Choose what we collect from each caller and we’ll send you everything right away by text or email.

Answer questions

Teach your receptionist the answers to common questions so customers aren’t left waiting anymore.

Illustration of an AI answering service in action, showing a smartphone screen with a caller and chat bubbles where the AI answers calls, books appointments, and collects caller information.
Book appointments

Send callers a link to your calendar or just ask their preferred date and time. No more missed bookings.

Transfer calls

Need certain calls sent straight to you or a team member? Upfirst makes it easy to route calls to the right person.

Hear our AI ANSWERING SERVICE IN ACTION

If people call your business, you need Upfirst

Law firms
Real estate
Accountants
Restaurants
Insurance
Electricians
Voicemail
Most people just hang up
Leads move on to someone who answers
Messages rarely include the details you need
You waste time listening to them later
Old-school answering service
Costs hundreds of dollars a month
Inconsistent because staff changes all the time
Knows very little about your business
Pay extra for things like call transfers
Upfirst AI answering service
Answers every call on the first ring
Costs less than $25 a month
Can learn anything about your business
Always professional and polite
Captures exactly the details you care about
Speaks to callers and answers their questions

How does it work?

Set up your first AI answering 
service in minutes

AI telephone answering service setup screen with phone number entry field and Connect button
1

Pick a number or connect yours

Forward your phone calls to Upfirst or select a new number 
with your area code.

AI phone answering service call summary showing customer Mike Rogers' contact information and his request to view a property
2

Customize your agent

Add details about your business, write a custom greeting, and set call handling preferences.

AI answering service knowledge base interface with an 'Add knowledge' button and working hours configuration
3

Set your answering service live

Sit back and let Upfirst answer for 
you. Enjoy easy-to-skim summaries 
and happy customers.

Why did we build upfirst?

A phone call is a first impression. No one likes being sent to voicemail but hiring full-time staff just to run the phones is expensive. For small businesses, it’s just not an option.

That's why we created Upfirst: to make it easy for companies of any size to deliver great customer experiences using AI.

With Upfirst, every call is answered, every lead is captured, and every customer feels valued.

Get started for free

Create and test your virtual receptionist for free. When you’re ready to answer calls, plans start at just $24.95/mo.

Try for free